Wyrmwood Cafe

As my first branding project, Wyrmwood Café was a deep dive into creating a cohesive identity for a fictional bookstore café. I developed the brand from the ground up, designing everything a business would need to function—from logos and storefront visuals to cups, menus, apparel, and gift cards.

I used Adobe Illustrator to craft the logo and establish the core brand aesthetic, while Photoshop was essential for generating realistic mockups of branded materials. This project introduced me to the complexities of branding at a functional level, ensuring every detail worked together to build a strong, immersive identity. It was a foundational experience that strengthened my ability to translate brand concepts into tangible, real-world assets.